The online media company calling itself the Pajamas Media is currently a very popular online politics journal. According to the company official website, Pajamas Media began in 2005 as an affiliation of 90 of the most influential weblogs on the Internet. They were linked together as an advertising network, but the intention was to provide a significant alternative to mainstream media. Two years later PJM has expanded its reach. Besides adding to its blog network, through its portal, PJM now provides exclusive news and opinion 24/7 in text, video and podcast from correspondents in over forty countries. Pajamas Media also has its own weekly show on XM satellite radio – PJM Political – and syndicates its original material like a news agency.
The company is using tag cloud software to visually represent a frequency count of terms in a given piece of text, providing a clue to the importance of certain ideas. It has been able to moderately bring out each party involved in the politics and the campaigns for presidency. However, it seems more pro republicans since most of its current content predominantly features Republican vice-president in Waiting Sarah Palin. The software is helping the creators to have font sizes which emphasize on certain words of featured subjects. The Pajama media has done that with the words that clouds statements of Sarah Palin and John McCain’s speeches at the convention. Pajam Media has said that the speeches, based on the software find contrast. Palin’s address is full of power words like ‘energy’, ‘oil’ and ‘reform’ and frequently mentioned John McCain.